Dieter Braun is an illustrator that is probably best known for his books. His books are sold in a wide range of retailers from large companies such as Amazon and Waterstones to small independent shops. He is represented by 'Kate Larkworthy Artist Representation' which is an international agency that represents a number of illustrators and artists. Being represented by an agency means that Dieter Braun can expand the reach of his work and client base, the agency can act as a go between introducing clients to practitioners. Similar to a collective the agency provides clients with somewhere to find a large range of practitioners capable of meeting their needs. If you are an illustrator just starting out the agency can provide a platform the showcase work to a large pre existing audience of possible clients in a professional setting.
Dieter Braun has his own website but does not sell his books from it, he does advertise them on the site but you would need to visit one of the many book shops that stock his work to buy them. What he does sell on the site is posters, prints and postcards of his illustrations. I don't know if he has a deal with his publisher where he can not sell them himself or whether its because he would effectively be action as competition for the book shops that stock his work. The book shops no doubt have a larger audience than his website and make a perfect setting to expand public knowledge of his work as they appeal to a more general audience who do not need to know about his work in advance. The illustrations from his site are made up of one of designs and images from his books. The high quality prints of illustrations from his books will appeal to fans of his work. I think this works as a process, the most likely way to find his work is in a book shop, then if you like the work you would visit his site and possible purchase a print from the book that you like. In this way his website can act as a separate range of products that appeal to a more specific group of people, people who are fans of his and are happy to spend the extra money to get a product of higher quality or with a personal touch (hand printed or signed).
I like the use of silhouettes in this image to highlight characters and add depth and contrast. The dog in my illustrations needs to contrast enough with its surroundings to become the focal point of each page.
Dieter Braun has his own website but does not sell his books from it, he does advertise them on the site but you would need to visit one of the many book shops that stock his work to buy them. What he does sell on the site is posters, prints and postcards of his illustrations. I don't know if he has a deal with his publisher where he can not sell them himself or whether its because he would effectively be action as competition for the book shops that stock his work. The book shops no doubt have a larger audience than his website and make a perfect setting to expand public knowledge of his work as they appeal to a more general audience who do not need to know about his work in advance. The illustrations from his site are made up of one of designs and images from his books. The high quality prints of illustrations from his books will appeal to fans of his work. I think this works as a process, the most likely way to find his work is in a book shop, then if you like the work you would visit his site and possible purchase a print from the book that you like. In this way his website can act as a separate range of products that appeal to a more specific group of people, people who are fans of his and are happy to spend the extra money to get a product of higher quality or with a personal touch (hand printed or signed).
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